Here at Zoom Creates, we’re fanatical about testing & validation of the web sites we produce. Before a web site is launched, our team performs a site-wide validation check for HTML & CSS compliance using the globally-recognized standards taken from the W3C (World Wide Web Consortium).
What the W3C does:
The World Wide Web Consortium (W3C) develops interoperable technologies (specifications, guidelines, software, and tools) to lead the Web to its full potential. W3C is a forum for information, commerce, communication, and collective understanding. It is the organization which all web standards are derived from and should adhere to.
Top 3 reasons why validation and testing of a web site is important:
- Multi-browser, multi-version, multi-OS compatibility: Ensure that the site will look the same on every web browser and operating system being used. However, there are some limitations to this (see below).
- Search engine indexing: A compliant web site allows search engines to more easily index the contents of a web site, making for superior organic SEO results.
- Maintenance and scalability: When future edits need to be made to a web site, starting off with a compliant site provides the developer with a “clean slate” to work from. Not having to go back and fix junky code saves valuable time and costs. (more…)