Posts Tagged ‘Twitter’

Social Media Without the Browser

Monday, December 21st, 2009

feedalizrTwitter, FaceBook, MySpace, Digg, these are all great websites.  People use them to reconnect with friends, let people know what they are up to, offer customer discounts, and more.  Some people don’t use their computers for anything but these services and others like them.  While Google sees this fact and is moving forward with their idea that the browser should be the OS (Chrome OS), applications are popping up everywhere to help you maintain your statuses, and update your systems easier.

With the power of Adobe Air, every desktop can get some simple applications that tie into your different social media accounts.  One great one is feedalizr.  It can connect to FaceBook, Twitter, Flickr and more.  With this one application, you have access to all your favorite social media without waiting for your browser to load, and eating up your RAM with a ton of different tabs.

If you happen to be using Ubuntu Linux, you may be interested in some of the upcoming changes for the upcoming 10.4 release.  This next release is supposed to include a new feature called the Me Menu.  If you have twitter and Facebook accounts, this new menu is going to allow you to update your statuses and also tie you into the Ubuntu One online storage.  Pretty rad.

The line between offline and online is blurring more and more, and it’s interesting to see how this affects software development.


The Seven Deadly Sins of Social Media

Monday, December 7th, 2009

Picture this: you are at a beautiful wedding. the bride is gorgeous in white, the ceremony has begun, the couple are seconds away from officially becoming “man and wife” and…. the groom pauses to post a tweet?

This really happened over the weekend when Dana Hanna paused momentarily, pulled out his cell phone and tweeted the following:

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So, this begs the question: at what point does the speed demon of social media become a train wreck? The internet abounds with examples of destructive social media endeavors, but the one we’ll share today is the Seven Deadly Sins of Social Media.

The Seven Deadly Sins of Social Media

Let’s get at it. This list is in no particular order of importance. There is no hierarchy of social media sins. And for those reluctant to reform, you can’t simply choose the least of the seven evils and get away with it – they are all bad. (more…)


“Twitter” is named Word of the Year

Monday, November 30th, 2009

twitter-bird-wallpaper

Each year, the Global Language Monitor announces the most popular word of the year. The monitor uses an algorithm to track social media searches, internet searches, etc. to determine a word’s popularity.

This year marks the first year that a technology word has taken first place; usually the most popular search terms are related to events happening in the world. “Twitter” has surpassed “Obama”, “H1N1″, and even “Michael Jackson”.

For more information, read the entire article here.


All Atwitter

Monday, November 9th, 2009

Lately we’ve been having a lot of discussions about Twitter. How can businesses use Twitter smartly? When is Twitter a good addition to a company’s marketing strategy? Our opinion is that Twitter isn’t right for every business, but when it is, it must not be used blindly. Twitter is a social media tool best used to implement a good idea, one that accomplishes the unique goals of a company. This article, by Chris Brogan, gives some great basic pointers for a business just diving into Twitter for the first time.

50 Ideas on Using Twitter for Business

twitterbirds

We really can’t deny the fact that businesses are testing out Twitter as part of their steps into the social media landscape. You can say it’s a stupid application, that no business gets done there, but there are too many of us (including me) that can disagree and point out business value. I’m not going to address the naysayers much with this. Instead, I’m going to offer 50 thoughts for people looking to use Twitter for business. And by “business,” I mean anything from a solo act to a huge enterprise customer.

First Steps

  1. Build an account and immediate start using Twitter Search to listen for your name, your competitor’s names, words that relate to your space. (Listening always comes first.)
  2. Add a picture. ( Shel reminds us of this.) We want to see you.
  3. Talk to people about THEIR interests, too. I know this doesn’t sell more widgets, but it shows us you’re human.
  4. Point out interesting things in your space, not just about you.
  5. Share links to neat things in your community. ( @wholefoods does this well).
  6. Don’t get stuck in the apology loop. Be helpful instead. ( @jetblue gives travel tips.)
  7. Be wary of always pimping your stuff. Your fans will love it. Others will tune out.
  8. Promote your employees’ outside-of-work stories. ( @TheHomeDepot does it well.)
  9. Throw in a few humans, like RichardAtDELL, LionelAtDELL, etc.
  10. Talk about non-business, too, like @astrout and @jstorerj from Mzinga.

Ideas About WHAT to Tweet

  1. Instead of answering the question, “What are you doing?”, answer the question, “What has your attention?”
  2. Have more than one twitterer at the company. People can quit. People take vacations. It’s nice to have a variety.
  3. When promoting a blog post, ask a question or explain what’s coming next, instead of just dumping a link.
  4. Ask questions. Twitter is GREAT for getting opinions.
  5. Follow interesting people. If you find someone who tweets interesting things, see who she follows, and follow her.
  6. Tweet about other people’s stuff. Again, doesn’t directly impact your business, but makes us feel like you’re not “that guy.”
  7. When you DO talk about your stuff, make it useful. Give advice, blog posts, pictures, etc.
  8. Share the human side of your company. If you’re bothering to tweet, it means you believe social media has value for human connections. Point us to pictures and other human things.
  9. Don’t toot your own horn too much. (Man, I can’t believe I’m saying this. I do it all the time. – Side note: I’ve gotta stop tooting my own horn).
  10. Or, if you do, try to balance it out by promoting the heck out of others, too.

The power of a great API

Thursday, October 15th, 2009

tweettweetWe developers love a good API. If you aren’t sure what an API is, be sure to check out this lovely page on wikipedia about them. API stands for application programming interface, and it allows developers like us to tie our code to different services that are already built.

This means that we can build programs that interact with other platforms so that they can start to do some amazing things. Some of our favorite APIs are the Google Maps API, which lets us plot and map virtually any data to points on a map, and the Twitter API, which lets us control every aspect of a Twitter account. In this blog post I’ll give you a quick example of working with the Twitter API, to show you just how easy it is to work with.

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