Fashion is only a hop skip and a jump from graphic design, so checking on upcoming trends in color and pattern is always a good idea. Today I started looking into color trends for Spring 2011 to help stay a bit ahead of the game. According to Pantone Color Institute executive director Leatrice Eiseman, new spring hues will keep harmony, proportion and balance in mind. In the article by WSAToday, she offered up three color pallets that will be very important in the upcoming season:

Focus

Complementary

Branching
“Focus”
A color pallet that works off of neutrals (which include graphite blues and grays) that are infused with hotter hues like yellow, orange and red. The pallets focus is to combine practability with something a little more exciting.
“Complementry”
This pallet uses complementary colors, taken from nature, to create vibration for the eye (think blues and reds).
“Branching”
A sophisticated and quiet pallet that uses both warm and cool shades together, almost mimicking the seasons changing weather.
Color has a unique ability to capture the attention of the audience, bring on emotion, and enhance the look of a product or design. So, if you’re just shopping for the next trend or starting early on those spring designs, it’s smart to keep these tips in mind to make sure we are continually tempting the consumer, making a sale or giving off the appropriate message.




















































