Posts Tagged ‘mashable’

Twitter Rolls Out New Interface

Thursday, September 30th, 2010

You may have already heard that Twitter will be unleashing a new, multimedia-heavy, interface over the next week. You may think it’s a great idea, you may not like it at all; if you’re like me, you think they are going the way of facebook in an effort to compete. All of those may be true, but here’s what mashable has to tell us about the “New Twitter”.

Twitter has announced that it’s rolling out a new version of its web interface. Some users will start seeing the new look as soon as tonight, though the company says on its blog that it “will roll out as a preview over the next several weeks.”

News of the company’s plan to integrate multimedia into the stream leaked out earlier this afternoon, but we’ve now learned that the redesign goes much further than that. The new interface resembles that of a far more sophisticated web app (as well as Twitter’s recently released iPad app).

The multimedia partnerships we hinted at earlier today extend to 16 different companies: DailyBooth, DeviantART, Etsy, Flickr, Justin.TV, Kickstarter, Kiva, Photozou, Plixi, Twitgoo, TwitPic, TwitVid, Ustream, Vimeo, yfrog, and YouTube.

Much has been made in recent months of Twitter’s move into areas previously owned by third-party applications. Today’s announcement will no doubt renew such discussion, with many of the best features of Twitter clients like Tweetie, Seesmic Desktop, and TweetDeck  now becoming a part of the default Twitter interface. As we also pointed out earlier this afternoon, it also makes Twitter feel a bit more like Facebook.

Twitter CEO Evan Williams prefaced his announcement by mentioning that Twitter.com is already far and away the most popular way for accessing the microblogging service, commanding 78% of unique users (which the company defines as “Of all the people who logged into their Twitter account during the month, what percentage did so via each service.”). Combined with Twitter’s growing need to serve up impressions to advertisers, it’s certainly no surprise that the company is now looking to keep people more engaged on its website.

Stay tuned to Mashable for additional coverage and analysis of the new interface. In the meantime, check out Twitter’s video demo [above].


iPad = iMac?

Monday, August 23rd, 2010

So, thanks to Mashable, we might be in on a little secret:

“If recent patents are any indication, your future iMac might just include a built-in iPad.

The website Patently Apple has uncovered some European patent filings filed in September 2009 and first published in January 2010. The document outlines a system for an iMac touch, a device that acts like a standard desktop computer in one orientation and a tablet in another.

The idea is that when the device is in the upright position, like a standard iMac or flatscreen monitor, it can be controlled using a mouse and keyboard. When reclined, an accelerometer will trigger advanced multi-touch mode and switch the operating system from Mac OS X to iOS.

In addition to seamlessly switching modes/operating systems, the patent information also details a system that would allow peripheral control of an iPhone or iPad from the iMac touch.

The idea of the two operating systems co-existing and switching seamlessly based on orientation is awesome for a desktop and even more killer for a netbook. I love both my MacBook Pro and my iPad, but if I could combine them into one super device, that would be the best of all worlds.

Some of the information in these patents go back to 2007, so it is clear Apple has been hard at work perfecting touch for the desktop for quite some time. The company’s most recent accessory, the Magic Trackpad, is just another indication that the company is slowly but surely aiming to bring touch to the desktop.


Social Media’s Top 5 Trends

Friday, August 20th, 2010

So, what ARE the latest social media trends right now? Let’s allow Mashable to dish. For the full article, click here.

1. Social Scanning:  Smartphone owners have the world at their fingertips. As grandiose as that may sound, advances in mobile barcode scanning technology have given rise to applications that allow for comparison shopping, QR code place checkins and ultimately a social experience around product barcodes.

What this means is that at any given moment, any smartphone owner can pull out their device, fire up a barcode scanning application, scan a code and complete activities or gain access to a wealth of immediately relevant information. Really, what we’re seeing is the convergence of social media and barcode scanning to create “social scanning.”

These scans aren’t inherently social in nature, but because they can double as verifiable place checkins, they can also possess the social properties of a checkin: location-sharing with friends on the same service or via social network distribution.

(more…)


Facebook Marketing doesn’t hold back.

Tuesday, April 27th, 2010

“Facebook may not have made any big announcements about local business marketing at last week’s f8 conference, but the company is certainly stepping up its efforts in that area. Today, we discovered that Facebook is sending out window decals with text-to-Like SMS instructions to select local businesses.

Twitter user B.J. Drums, who works with the Museum of Making Music in Carlsbad, California, sent us proof that Facebook is officially getting into the local business marketing fray.

The company received both a window decal and an accompanying letter (see below) that encourages participating businesses to place the decal “prominently on your window or sales counter, since businesses that promote their Page off-Facebook tend to see a 20% or greater increase in connections.”

The sticker in question includes a very prominent Like icon and the iconic blue Facebook branding, as well as a call to action that reads, “text like MuseumofMakingMusic to 32665.”

Facebook is even gifting beta testers with $25 in ad credits to help drive home the utility of the service and propel businesses to participate in on-site advertising as well.

This first step toward serving local businesses is an extremely smart maneuver very much like Google’s Place Pages offering. Also, the day that Facebook correlates your physical location in the real world with their local business Pages does not seem too far off.

If Yelp, Google, Fousquare and Facebook all get their way, local business windows will be covered in window decals. Realistically, one decal will prevail and we tend to think Facebook’s more than 400 million userbase and the value of an instant Fan will make Facebook’s offering especially appealing to local business owners.”

Story courtesy of Mashable.


YouTube rolls out new look!

Wednesday, March 31st, 2010

Today YouTube will be unveiling it’s new look to users all over the world. The transition should be complete by 7pm this evening. What are the differences, you may ask?

Leaner and less cluttered: the “subscribe” button is displayed more prominently, video info has been relocated from the right sidebar to underneath the video and the ratings starts have been replaced by a thumbs up or thumbs down rating.

Navigation has been simplified: the YouTube masthead has been significantly pared down and the search bar has been made a larger part of the page. Additionally, the search results will act more like a playlist and videos will play continuously one after another. This was done, no doubt, to keep users on the page, especially considering YouTube is the most popular search engine second only to Google.

Mobile interfaces will also change in the upcoming days and weeks. To read more on this topic, click here.


New geolocation on Twitter!

Friday, March 12th, 2010

From Mashable.com comes the latest news on Twitter!

Twitter has just flipped the switch on geolocation within Twitter.com. Now at least some users can pull up location-based information from individual tweets on the microblogging website.

While attaching locations to tweets has been possible for several months now through third-party apps, Twitter.com itself hasn’t done much geolocation until today. It was first noticed yesterday, but the full rollout seems to be happening today.

It’s a simple integration: With any tweet that has a location attached to it (mostly via apps that support it, such as Foursquare (Foursquare) and Tweetie (tweetie)), a small location icon will appear at the end of the byline of that tweet. Clicking on it will bring up a Google Map showing the location where that tweet was sent.

It’s a simple integration, but it’s important to the future of Twitter (Twitter). Location has become this year’s big trend, and with Facebook set to launch location features next month, the company can’t afford to be left behind.

See the screenshot: