Posts Tagged ‘d-lists’

Clever advertising makes you think!

Monday, September 20th, 2010

I just love a good advertisement, especially ones that invoke the feeling I used to get when reading pop-up books, children’s books that had “touchy-feeley” stuff, anything that was interactive on some level. (See: Pat the Bunny)

The following advertisements, in some way, shape or form, invoke feelings. Some are larger than life, others are optical illusions and some are simply standard print ads that make you think.

A seafood company strategically placed oversized clam shells on the actual beach, all of which featured a printed insert motivating consumers to buy seafood.

 

McDonalds used already existing light posts to persuade walk-by traffic to purchase their coffee by pouring them a super sized cup.

 

If you stare at the signage below long enough, you’ll want to sober up before getting by the wheel too.

 

The billboard below, featured at one of the largest gatherings of car fanatics, features a smoke machine built into the back that actually shows the onlooker just how well the new Mustang can burnout.

 

The in-flight advertisement below is by far my favorite. Window decals were created to inspire executive travelers to check out the newly recreated Mercedes Gull Wing. Travelers also received model cars as a take away.

 

Credits to D-Lists, Ads of the World and Google.


Perfect print ads for your perusal!

Tuesday, July 13th, 2010

In an age when reading books is becoming a lost art and digital campaigns are surpassing the popularity and effectiveness of print ad campaigns, I am saddened. For me, reading a book invokes feelings of relaxation and offers me an escape from the outside world. For a few minutes, I am not distracted by pop up banners or obnoxious blinking ads. For those few minutes I am able to get lost in a book, I don’t have to worry about email or texting and get to live vicariously through the characters gracing the pages of the book in front of me. In the same way, I rather enjoy flipping through a magazine (W or Real Simple top the list) and perusing the graphically stimulating advertisements. Personally,  I pay more attention to the campaign when it is not merely an online ad.

I need to ad something, though, before I get misunderstood. I love the Internet and can’t imagine my life without it. I most certainly wouldn’t have the wealth of knowledge I have today on any number of topics if it weren’t for Google. However, I am still a huge fan of printed works, books and print ads, which brings me to a showcase of excellent print ad campaigns I ran across on D-Lists, among other places. Some are clever, some are impactful, but all are well done. Please do enjoy looking at these wonderful print ads…. online.




Inspiring Products!

Wednesday, May 26th, 2010

After nearly a week out of the office, I’m at a loss for super “marketizing” topics, so I’ve chosen instead to offer up some of the more fabulous products I’ve come across as of late. Thank you in advance to D-Lists!

You must check out this cartoon-inspired furniture by Dust Furniture. I simply can’t get enough. I have no idea where one would put this stuff, but I think right here in my cozy little office would work just fine…

The second product I found that I now love and need is Hanger Tea. What a brilliant concept! Inevitably when I drink loose tea with the little strainer-hangy-thingy, it falls in the tea cup or breaks open and there’s loose leaf everywhere. I don’t believe I’d have this problem if I got myself some of this Hanger Tea. Notice that it comes with it’s own little coat closet packaging, which really enhances the awesome-factor.

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