Archive for the ‘Lab Report’ Category

Clearly Awesome

Tuesday, August 24th, 2010

The idea is simple: you take a photo of your surroundings and set this photo as your background or wallpaper.

I had been thinking of doing this to my monitor(s) here at Zoom for a while when I ran across this article at Smashing Magazine detailing the process and showing some really cool applications. And not just to your monitor or laptop but also your PSP or phone as well. Here are a few that really caught my eye.

You can find a Transparent Screens Flicker Group here and a tutorial for creating your own here.

The Champagne of Packaging Redesign

Friday, August 13th, 2010

A few months ago, I noticed that something was different about the packaging of the Champagne of Beers which is Miller High Life. It was much simpler, bolder and graphic with an emphasis on the logo and Lucy, the girl in the moon. After a little research, I found out that this redesign was done by the San Francisco office of Landor, with illustration assistance by Chris Mitchell.

The old logo on the left has been simplified by eliminating the bevels, gradients and hi-lights and the curves are a little more graceful. The letters in HIGH LIFE are cleaned up, thinner and more readable. It is also just a one color logo now.

Old Lucy on the left is also more simplified and now wears hearts instead of diamonds.

One nice detail of the packaging occurs when you set multiple sized cans sitting next to each other.

Overall, the updated look is definitely a breath of fresh air with many great details and graphics working together.

Cheers.

Snuggies Plus

Thursday, April 22nd, 2010

The last time we went to the pet store, something on the clearance table caught my wife’s eye. It was a bright pink Snuggie made specifically for dogs. And it was five bucks. And so we bought it. Poor Pepper. She was a good sport, though. But all she did was sleep in it. From the photos on the box, it looked like she would be playing backgammon with Hoss or using the remote control with this paws-free blanket-like invention. Maybe I put it on wrong.

While doing a quick bit of research for this post, I ran across a few other Snuggie-like products. Behold the Peekaru and the Lippi Selk’Bag.

Super Slow Motion Dogs

Friday, March 5th, 2010

I thought my dog, Hoss, moved in slow motion until I saw this video titled “The Catch”. It is a commercial for Pedigree dog food by TBWA Toronto, shot at 1000 frames per second that has gone viral. The video was inspired by the French community of digital artists, Pleix, who made a video called Birds in 2006. Birds also features dogs in super slow motion but includes laser lights and 80′s-style synthesizer music. Both are sights to behold.



Challenge Update with Adobe Illustrator Tips

Tuesday, February 2nd, 2010

014-Paper-Letters-vs-the-AbyssAt the beginning of last month, as a new year’s resolution, I accepted Smashing Magazine’s Design Something Every Day challenge. I am happy to report that I have not fallen off the wagon. I have created and posted to Holodek 365, my blog, every day since January 1. Let me tell you, it is quite a commitment. It is not as easy to find time every day as I thought it would be, but the persistence seems to be paying off.

My thought for the first month was to strictly do Adobe Illustrator tutorials. These became something to fall back on when I was feeling uninspired which so far has been about half the time. I cannot believe all I have learned from following these few tutorials—everything from basic commands that I should know (or have just forgotten) to advanced techniques.  Thought I would share a few of the simpler ones because they have come in super handy since I relearned/discovered them.

To scale just the pattern that has filled a shape, select the shape, bring up the scale tool’s dialog box by double clicking on the tool in the toolbar and check only Patterns in the Options section and then type in a scale percentage.

pattern

Cycle through color models in the color panel by shift clicking the spectrum bar at the bottom of the panel.

cycle

Option + Command click and drag a slider in the color panel to move the other sliders in relation to it. This keeps similar color but with a different tint or intensity. (Especially helpful in RGB mode when creating a gray.)

click-and-drag

Make a layer a “Template ” layer buy selecting Template from the Layer Panel’s fly-out menu. This will lock the layer and make the graphic transparent for easy tracing.

template-layer

16 two-color gradients are much more manageable than one 17 color gradient.

gradients

I have also learned that sometimes rasters have their place in Illustrator (especially drop shadows). Most the rasters I used were eventually vectorized and/or live traced to achieve some great effects I never thought possible.

Hope you find this useful. Here’s to another successful and productive 333 days.

Mobile Mobile

Thursday, December 24th, 2009

It seems everyone here insists on torturing me with holiday music. I don’t hate it, I just don’t really like it and I definitely do not need to listen to it every day for three weeks. I can block it out with my big headphones and my own heavy metal holiday meltdown mix including Black Sabbath’s Snow Blind and Judas Priest’s Evening Star and Slayer’s Jesus Saves. Festive, eh?

Anyway, I ran across this video of Mobile Mobile an interactive installation by James Theophane and it caused me take a break from my usual metal massacre, get inspired and actually enjoy a traditional holiday song.

Experience Mobile Mobile from James Théophane Jnr on Vimeo.

Mobile Mobile is a large sculpture  made of recycled mobile phones that hangs in the lobby of LBi, a marketing and technology agency in the UK. The sculpture plays Choir of the Bells when you tweet it. You can also play it live like a great big circular piano thing with your keyboard. Check it out!

mobile tree

Happy Holidays.

Awesome Google Chrome Ads

Thursday, December 10th, 2009

I think our web developers are brainwashing me or something. Lately I am less stoked by Apple and increasingly stoked on all things Google – especially, Chrome, Google’s new web browser. It has been available for Windows for sometime and was just released for Intel based Macs earlier this week. It is definitely fast and worth taking for a test drive.

I don’t know why or how but I have been oblivious to all the ads/videos promoting Chrome. They are incredible. The most recent one promoting Chrome’s features is amazingly analog. It animates the mouse arrow with Muppet-like technology, implements knitting, water freezing, stacked dominoes and mercury. It’s an interesting angle to take for something that is so high-tech and is extremely captivating. I can’t remember the last time i was so engaged watching a demonstration on tabbed browsing or internet security. It really gives things a tangible understanding.

You can watch them all in a row or one at a time by clicking on a link in the YouTube window at the end of the clip ( something else I hadn’t seen before, this time from YouTube ).

Here is just the opposite. A no less amazing, but high-tech, 2 1/2 D animated spot by  Motion Theory.

The Google Chrome Channel on YouTube is chock full of wildly creative videos. If ever in need of inspiration, definitely check them out.

Crappy Logo?

Tuesday, November 24th, 2009

Aol.and-poo-updatedWhen I first read the New York Times article about the new AOL logo on Monday, I thought to myself, “That company is still around? Who uses it?” Then I thought “That new logo looks like a dog poo.”

I tried to give it the benefit of the doubt as it is a very different kind of brand identity. It is described as “uniquely dynamic” and “a simple, confident logotype, revealed by ever-changing images.  It’s one consistent logo with countless ways to reveal” on the AOL Corporate Site. It appears that the logotype will remain constant but the backgrounds behind the logo will always be changing in an effort to suggest the depth and extent of AOL’s content. Cool idea. Even kind of MTV like. But to me it falls short.

The logotype is boring, uninspired and does not make sense. Is it an acronym? Is it a sentence? It has a capital letter and a period. Is it a really a logo or is it just some keyed letters on top of a bunch of stock photos? Is it design or art? Is it’s purpose to generate a lot of attention and press because it is so bad?

At least there isn’t a drop shadow.

A New Way to Search Images: Google Swirl

Tuesday, November 17th, 2009

12643~Dog-Labrador-PostersHow did I find the photo of the Labrador puppy to the left? I tried out the new Google Lab project called Google Swirl.

What are Google Labs? Believe it or not, they are are not pet dogs of Google employees. Google Labs is a website demonstrating new Google projects “that aren’t quite ready for prime time”. It serves as a testing ground for new services being developed. Gmail and Google Calendar were once Google Lab projects.

Google Swirl is another Google Lab project for searching images. It builds on new computer vision research to cluster similar images into representative groups in a fun, exploratory interface. For example, if you search on Image Swirl for labrador, you’ll see 12 image thumbnails including labs on white backgrounds, yellow labs, lab puppies, etc.

Picture 20 (more…)

What’s Your Carbon Paw Print?

Tuesday, November 10th, 2009

carbon-paw-printIt appears that owning a dog can be as damaging for the environment as driving a gas guzzling car, according to the new book Time to Eat the Dog? The Real Guide to Sustainable Living by Robert and Brenda Vale. The Vales concluded that it takes 1.1 hectares (they’re English) of land per year to create enough chicken, beef, and lamb for a medium-sized dog to eat, in contrast to the gas-chugging Toyota Land Cruiser SUV, driven 10,000 kilometers a year, which requires less than half that: only 0.41 hectares.

I think Homer Simpson put it best while talking to Kent Brockman whan he said, “Oh, people can come up with statistics to prove anything, Kent. 14% of people know that.” (Season 5, Episode 11, Homer the Vigilante).