The Perfect Omelet!

3 Eggs
Salt & Pepper to taste
1t water
Wisk briskly until eggs are blended

Melt 1T butter in a hot skillet – Just before the butter browns, pour in egg mixture, let set a moment and begin shaking the pan vigorously until it rolls over on itself. Decant onto a warm plate, brush with more butter (!), top with fresh herbs and serve.

Julia Child nailed the perfect omelet with five basic ingredients and the right tools. No one really knows how many fails she had before perfecting her technique, and they don’t really matter because most likely, they were done in the privacy of her own kitchen. Once her show went live, any foibles she had were well planned and purposeful as shown here:

Or, they wound up on the cutting room floor. Unfortunately, we don’t always have that option.

Design and its best friend, Marketing also require the right ingredients and tools in order to be effective and get folks to your table. Raw eggs have a limited appeal, but an Omelet with options? Myriad, baby.

Using Mrs. Knightly’s Omelet Analogy, let’s break it down, shall we?

Purchase the highest quality ingredients you can afford from a trusted, proven source, keeping an eye on the future. Quality matters in the long run and yes, there is a difference.  Partner them with innovative, collaborative tools. The three egg omelet has been done to death, kind of like the mouse-overs of yore, so plan ahead and decide if you want a regional, national or international flavor – Set the table right, and they will come.

Bon Apetit!

Mrs. Knightly

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